Showstudio:
Fendi collaborated with image-maker Ruth Hogben on a fashion film to show off their underwater-themed Pre-fall 13-14 collection. Drawing inspiration on the house's Roman roots, Hogben aimed to capture the essence of a true roman woman - a strong, confident female. 'The Roman women does not perform, she is performed to,' explains Hogben.
Full StoryRoman Skyline -Laced by cupolas and terracotta roof tops, Rome’s majestic skyline is the backdrop of the new Fendi F/W 2013-14 ad campaign, shot by Karl Lagerfeld with contemporary flair. A tribute to the brand’s origins, to its luxurious furs and iconic bags, embodied by models Cara Delevingne and Saskia De Brauw."We sought to celebrate the love between Fendi and Rome with a very feminine campaign evoking a chic and modern Roman holiday." Karl Lagerfeld.
